“PenPath provides innovative solutions for us to be more effective with our marketing strategies. They take the time to listen to our business needs and then offer ideas that not only allow us to achieve our goals, but deliver practical insights to make great decisions in the future.
Megan NicholsDirector of Marketing and Public Relations, Family and Children's Services of Missouri
“PenPath was absolutely crucial to the success of our event marketing strategy. By providing clarity for the performance of our various marketing channels and messages, we were able to make quick and smart decisions as leaders. We improved our sales and spent our marketing dollars wisely because we had an automated analysis workflow. We hit and exceeded our sales goal well in advance of the date we thought we would. This type of information is crucial to anyone leading a marketing campaign and is perfect for sharing results with organizational leadership.
Sarah DaltonCo-Chair, American Cancer Society’s Young Professionals Distinguished Event
“PenPath saved our reporting team countless hours of work every week. We can now get the data we need cleaned and into our Tableau dashboards.
Rick KochDirector of Marketing, Wise Safety & Environmental
“PenPath’s partnership with Improvado.io has led to a game-changing solution that helps companies tell a story with their data and keep a pulse on the business. As a marketing ETL vendor, Improvado.io excels at providing automated data sets from a variety of marketing channels. However, our clients often struggled with visualizing the data and pulling insights. Our partnership with PenPath has removed that challenge. PenPath's team are experts when it comes to weaving together data sets to answer the critical questions for your business.
Anamika SethiCo-Founder, Improvado