Marketing Intelligence Solutions

Automated data-driven insights for marketing teams.

Helping marketing teams achieve growth by developing, consulting, and integrating professional-grade business intelligence technologies.

✔️ Data Visualization    ✔️ ETL Management    ✔️ Data Science

Companies trust PenPath with their data-driven initiatives

Spend Attributed

Impressions Tracked

Clicks Measured

READY TO MAKE SENSE OF YOUR DATA?

All Your Data
Integrated Dashboards
Actionable Insights

PenPath turns messy & siloed marketing data into actionable insights for marketers & executives.

Marketing Analytics Dashboard Tableau

READY TO MAKE SENSE OF YOUR DATA?

All Your Data.
Integrated Dashboards.
Actionable Insights.

PenPath turns messy & siloed marketing data into actionable insights for marketers & executives.

Take our quiz & get customized advice that will walk you through how you can turn your messy data into lucrative insights in less than 30 days.

Marketing Analytics Dashboard Tableau

READY TO MAKE SENSE OF YOUR DATA?

All Your Data.
Integrated Dashboards.
Actionable Insights.

PenPath transforms messy & siloed marketing data into actionable insights enabling marketers to answer critical business questions in real-time.

Take our quiz & get customized advice that will walk you through how you can turn your messy data into lucrative insights in less than 30 days.

Marketing Analytics Dashboard Tableau

READY TO MAKE SENSE OF YOUR DATA?

All Your Data.
Integrated Dashboards.
Actionable Insights.

PenPath transforms messy & siloed marketing data into actionable insights enabling marketers to answer critical business questions in real-time.

Take our quiz & get customized advice that will walk you through how you can turn your messy data into lucrative insights in less than 30 days.

Marketing Analytics Dashboard Tableau

DATA MANAGEMENT SERVICE

No More Data Bottlenecks

PenPath is your ETL technology & services partner. We’ll setup your automated data pipeline, data warehousing, data modeling, and custom BI dashboard for you.

DATA VISUALIZATION

Easily Access Your KPIs

Understand your business in real-time. PenPath partners with the leading Business Intelligence platforms to deliver professional-grade marketing analytics dashboards.

GUIDANCE & CONSULTING

Increase Decision-Making Velocity

Get the most out of your sales & marketing analytics. Discover growth opportunities in real-time. PenPath offers tailored resources, support, and outsourced analysis to make you a data-driven powerhouse.

data communication

ANALYSIS & CONSULTING

Your Marketing Analytics Guide

PenPath’s services are an extension of your marketing team. Utilize growth frameworks, growth guidance, & an analyisis team that are proven to help you maximize your growth.

AGENCIES

Solve all of your client reporting problems.

Whether you need an internal dashboard to track all your clients or a custom dashboard for each of them, we can help. PenPath makes it possible to integrate all your data into real-time custom reports.

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BRANDS

Take control & accelerate decision making.

Have complete control over all your business functions. See everything & get the insights you need to better allocate budgets, understand what’s driving growth, & scale.

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ANSWER KEY QUESTIONS & MAKE BETTER DECISIONS

“PenPath has been a major asset in helping us track & understand all of our digital marketing efforts.”

“PenPath has been a major asset in helping us track & understand all of our digital marketing efforts.”

“PenPath has been a major asset in helping us track & understand all of our digital marketing efforts.”

 

How do you connect to all my data?

To deliver comprehensive marketing dashboards, you first need to connect & integrate all of your data sources. Google & Facebook, for instance, don’t share data with each other. Siloed data is one of the biggest problems marketers have. As a PenPath client, you won’t need to worry about hiring developers or cloud engineers to accomplish this. Our development team & established data partners already have access to all major marketing platforms marketers use. If you are using a platform that isn’t already available, we’ll build the integration for you. Get in touch today & let us know which data sources you’d like to see.

Contact PenPath

Why is Data Blending important?

Data blending is the area where our team focuses the majority of its brain power. After connecting to all your platforms, your data still needs to be processed & mapped so that it can be queried properly. Would you like to see how total impressions, clicks, CPA, or engagement across all your platforms is influencing sales? These are just a few of the metrics that allow us to deliver previously unattainable insights. Let us do the heavy lifting for you.

How do you connect to all my data?

In order to deliver true comprehensive dashboards, you first need to connect all your data sources. As a PenPath client, you don’t need to worry about hiring any developers or cloud engineers you would otherwise need. Our development team & established data partners already have access to all major marketing platforms most marketers use. If you are using a platform that isn’t already available, we’ll build the connection for you. Get in touch today & let us know which data sources you’d like to see integrated.

Why is Data Blending important?

Data blending is the area where our team focuses the majority of its brain power. After connecting to all your platforms, your data still needs to be processed & mapped so that it can be queried effectively. Would you like to see how total impressions, clicks, CPA, or engagement across all your platforms is influencing sales? These are just a few of the metrics allow us to deliver previously unattainable insights. Let us do the heavy lifting for you.

Contact PenPath

Getting started is easy. Are you ready to take action?

GIVE US A CALL

573-738-0820

or

SCHEDULE A DEMO