Most ecommerce leaders don't look at their revenue correctly. With limited time to interpret their data, decision-makers rely on assumptions or instincts when making big decisions. While there might be...
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PenPath Blog & Updates
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In this video, Alex from PenPath breaks down 5 Critical Social Media ROI Tactics You SHOULD be leveraging if you're marketing an ecommerce store to automate your workflows and maximize...
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Why Shopify Makes Sense for DTC Businesses Shopify is an end-to-end cloud-based ecommerce platform. It's ease of use and affordable price points have made it the go-to platform for DTC...
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