BI and Marketing Analytics Blog

Marketing Analytics Digital Marketing

September 5, 2019

Drool-Worthy Tableau Dashboards: Explore Marketing Analytics Visualizations And See What A Custom One Looks Like!

Using advanced data analytics software can be overwhelming for the average marketer. Here we break…

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Client Announcements Marketing Analytics

March 22, 2019

International Diamond Dealer Selects PenPath as Business Intelligence Partner

Enchanted Diamonds is using PenPath as its Business Intelligence and Data Aggregation Partner giving the…

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Marketing Analytics

February 11, 2019

Marketing Analyst Guide: Top 10 E-Commerce Metrics

Everything from monitoring the impact of your campaigns to tracking engagements on your e-commerce website…

Alex Cruz 0

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Digital Marketing Marketing Analytics

November 9, 2017

Cross-Channel Attribution Modeling

Cross-Channel Attribution Modeling! Try saying that 5 times fast! Although it might seem complicated, it's…

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Uncategorized

May 31, 2017

Top 5 Skills To Look For In Digital Marketers

Many people without a background in Digital Marketing are trying to break into this demanding…

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Content Marketing Digital Marketing

April 7, 2017

11 Best Growth Hacking Tips For Small Businesses

No matter if you're a solo consultant or small agency or business, increasing your ROI…

Rucha Shukla 0

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Digital Marketing

January 20, 2017

What is a Facebook Pixel? Overview Explained in 5 Minutes or Less

If you're new to Facebook advertising, the first thing you need to learn is how…

Rucha Shukla 1

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Content Marketing

October 27, 2016

36 Digital Marketing Quotes That Every Content Marketer Should Live By: Part II

Back for more digital marketing quotes? Here’s 12 more to motivate you when you get…

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Content Marketing Digital Marketing

September 16, 2016

5 Steps to Content Marketing

A good content marketing strategy can be tough to get off the ground without a…

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Content Marketing

September 2, 2016

PenPath Launches YouTube Channel for Content Marketers

Content Marketing is an ever changing industry. We've launched a YouTube Channel to help you…

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PenPath Blog

Drool-Worthy Tableau Dashboards: Explore Marketing Analytics Visualizations And See What A Custom One Looks Like!

International Diamond Dealer Selects PenPath as Business Intelligence Partner

Marketing Analyst Guide: Top 10 E-Commerce Metrics

Cross-Channel Attribution Modeling

Top 5 Skills To Look For In Digital Marketers

11 Best Growth Hacking Tips For Small Businesses

What is a Facebook Pixel? Overview Explained in 5 Minutes or Less

36 Digital Marketing Quotes That Every Content Marketer Should Live By: Part II

5 Steps to Content Marketing

PenPath Launches YouTube Channel for Content Marketers

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