A good content marketing strategy can be tough to get off the ground without a clear plan. Luckily, we’ve outlined the 5 steps you need to follow in order to get the most out of your content marketing efforts.
Watch this video to learn the 5 ESSENTIAL steps to content marketing and start making awesome content today!!!
Main Takeaways:
- Content Strategy – You must be working on this right now or you’re reworking it. This is the foundation. And just like a foundation of a building is essential, so is your content strategy.
- Production – What type of content are you creating? Do you have a variety?
- Distributions – Different platforms have different requirements. You have to know your output before getting started and optimize your content for those channels.
- Promotion – Facebook in particular is pay-to-play. Other networks have these options, but as of now, Facebook is the most essential in boosting and ads on social media.
- Track Impact – Numbers, numbers, numbers. Content marketers MUST analyze data from content and adjust accordingly. This is where the whole process comes full circle!
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