Facebook Pages Manager application can help manage and track multiple types of social media. That’s why PenPath often includes this data source in our marketing dashboards. PenPath offers marketers and analysts the technology needed to connect to the Facebook Pages Manager API and extract clean and workable data in order to measure performance and build custom reports.
PenPath’s unique value proposition is that we automate the transformation process from raw data to meaningful insights. To offer the most granular level of data available, PenPath has partnered with leading ETL and ELT providers, giving our customers access to hundreds of data source connections with clean and workable data while requiring no technical skills.
Marketing leaders and analysts can now access essential KPIs available within Facebook Pages Manager and hundreds of other platforms in a more user-friendly, automated reporting workflow. From your Facebook Pages Manager data, we assess the performance of paid/earned/owned media mix, including clicks and engagement.
The insight from Facebook Pages Manager will be a positive driver to your overall business success.