We automate and clean YouTube data for any BI dashboard or report

YouTube is becoming more important to businesses from mid-size to enterprise level. That’s why our experts at PenPath make sure we showcase the YouTube data that can help drive your business by connecting it to our proven dashboards. From your YouTube data, including YouTube Organic, we highlight top-performing video campaigns, what placement works best, and ultimately, which campaigns are paying off. PenPath offers marketers and analysts the technology needed to connect to the YouTube API and extract clean and workable data in order to measure performance and build custom reports.

PenPath’s unique value proposition is that we automate the transformation process from raw data to meaningful insights. To offer the most granular level of data available, PenPath has partnered with leading ETL and ELT providers, giving our customers access to hundreds of data source connections with clean and workable data while requiring no technical skills.

Marketing leaders and analysts can now access essential KPIs available within YouTube and hundreds of other platforms in a more user-friendly, automated reporting workflow. The unique way we handle your YouTube data is one factor in our strategic data-driven solutions.

PenPath has strategic partnerships that gives you access to a valuable pipeline of data — automated, secure and aligned to your data governance policies. Imagine finally having all your marketing data available to you. PenPath works with its ETL and ELT partners to ensure marketing teams can succeed in their goals.