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Access Amazon Seller insights and data through interactive dashboards

PenPath not only saved us hours of reporting but it provided the data visibility we needed to scale profitability.

Rick KochDirector of Marketing, Wise Safety & Environmental

Easily Access Insights In Amazon Seller Central Data With PenPath

The PenPath Amazon Seller Central Integration is designed to connect to the Amazon Seller API and make that data more accessible and actionable for brand and ecommerce managers.

PenPath’s integration with Amazon Seller focuses on converting complex data from Amazon into clear and useful insights. The key functionality involves streamlining and categorizing data that is visualized in easy-to-understand dashboards.

PenPath goes beyond just presenting data, by offering advanced KPIs not available on Amazon’s platform and enabling the integration of this data with various other platforms. This approach provides a unified and detailed perspective that is crucial for strategic planning and improving sales performance.

Combine All Your Sales & Marketing Data Sources


Amazon Seller Central Capabilities:

  • Integrate all your Amazon accounts to see performance in aggregate
  • Daily currency conversion to tack total revenue across international sales
  • Store historical data for complete visibility

Amazon Seller Central Insight Available:

  • How many new customers did generate on Amazon?
  • What is the total revenue across all my Amazon brands and accounts?
  • Which product category is generating the most orders?

Access all your Amazon Seller metrics and blend them with your ecommerce sales data to get a holistic view of your business.


See All Your Data

PenPath partners with top ETL and ELT providers to connect virtually any data source to your dashboards and reports

Trust Your Data

Getting data is just the start. Making it clean and trustworthy is where PenPath excels. We transform, model and blend data to fit your needs.

Act on Your Data

PenPath is focused on your success. We work with fast-growing brands and Fortune 500 leaders to showcase insights and prioritize actions.

Leverage Hundreds of Sales & Marketing Data Sources

Data Access, Security & Governance

PenPath has strategic partnerships that gives you access to a valuable pipeline of data — automated, secure and aligned to your data governance policies. Imagine finally having all your marketing data available to you. PenPath works with its ETL and ELT partners to ensure marketing teams can succeed in their goals.

Data Pipeline Partners & Providers

PenPath’s partnership with has led to a game-changing solution that helps companies tell a story with their data and keep a pulse on the business. As a marketing ETL vendor, excels at providing automated data sets from a variety of marketing channels. However, our clients often struggled with visualizing the data and pulling insights. Our partnership with PenPath has removed that challenge. PenPath's team are experts when it comes to weaving together data sets to answer the critical questions for your business.

Anamika SethiCo-Founder, Improvado

The next step in your data-driven journey

See why PenPath is regarded as a leading marketing intelligence solutions provider