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Should You Be Bringing Business Intelligence In-House? Tableau Case Study. Ecommerce AnalyticsMarketing AnalyticsReporting Workflow
February 7, 2024

Should You Be Bringing Business Intelligence In-House? Tableau Case Study.

In this article, we will examine Tableau as a case study to understand the factors…
Sara 0
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What’s It Actually Mean? Website Sessions & Ad Costs ($) Marketing AnalyticsContentDigital Marketing
February 11, 2020

What’s It Actually Mean? Website Sessions & Ad Costs ($)

How do you calculate combined return on ad spend (ROAS)? It's time to move beyond…
Rucha Shukla 0
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roas
How To Calculating Return On Ad Spend (ROAS) for Ecommerce and DTC Brands Marketing AnalyticsContentDigital Marketing
January 27, 2020

How To Calculating Return On Ad Spend (ROAS) for Ecommerce and DTC Brands

How do you calculate combined return on ad spend (ROAS)? It's time to move beyond…
Rucha Shukla 0
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data blending
Aggregating CAC Using Data Blending Marketing AnalyticsContentDigital Marketing
January 15, 2020

Aggregating CAC Using Data Blending

Ever wondered how to use data blending to get aggregate CAC (customer acquisition cost)? Today…
Rucha Shukla 0
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marketing data blending
Data Blending In Digital Marketing: What You Need To Know Marketing Analytics
December 3, 2019

Data Blending In Digital Marketing: What You Need To Know

What do you need to know about data blending as a digital marketer? This guide…
Rucha Shukla 0
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